Being the small business owners that we are, we do it all. We have to.
There isn't a team to come up with a plan of attack. You sort of fly by the seat of your pants ~ as much as your bank account can stomach for advertising ~ hope it will increase sales and call it good.
Marketing strategies isn't something I learned while in college.
I was too busy learning about population fluctuations, ecological impacts and invertebrate classification.
Now I wish I would have taken an accounting class or two. But you can wish in one hand.....
A new tidbit was found in the wall.
A 1910 postcard invite to attend an annual meeting from a Michigan Insurance Company.
Brady pulled this out of one of the walls the other day.
I was told the property was once owned by the Strom Family, so finding this was pretty great.
Evidently, this would make them the first owners, if the house was indeed built in 1909.
An invitation to a meeting in Traverse City on December 12, 1910.
I seriously can't wait for the Historic Society Office to open up in the spring.
We did find a picture of the house in the Curtis Centennial Book.
It looks to be from the 50s maybe.
At the time, the Portage Park Lodge was AAA approved.